This was a series of postcards created to generate work from both new and old clients. Using a similar feel for each piece in the series I created 3 unique postcards that when put together told potential clients about our services. I incorporated variable text to highlight our Xerox Variable Color Laser Printer which can personalize every piece of individual mail. My sample shows how this postcard is specifically for Home Depot Supply. Using a simple database you can personalize text and images for every single piece that you mail out.